Ideogram, the service developed by former Google Brain employees, has announced a major update to its image-generation platform. The new version of the AI model, Ideogram 3.0, offers high-detail image generation, accurate text rendering, and content creation based on references.
What’s New in Ideogram 3.0 and How to Use It
Image Generation Based on References (Style Reference)
A key upgrade in Ideogram 3.0 is the Style Reference feature. It allows users to upload up to three reference images to control the style, lighting, and color palette of generated content. For instance, you can upload an image to create a poster in the style of a particular artist or a product photo with studio-like lighting.

Text Handling Improvements
Developers have significantly enhanced the model’s ability to reproduce complex and precise text elements within images.

It can now generate long slogans, logos, and even multiline text, maintaining readability and aesthetic appeal. For example, if a user requests “Nike sneaker ad, a small child in Nike sneakers,” the AI will automatically add the company logo and a catchy slogan.

Preset Styles
Two main styles are available:
- Design: Ideal for logos, posters, T-shirts, and other graphics.
- Realistic: Best for photorealistic images of people, products, and nature.
Additionally, there’s a “Random Style” option that randomly selects from a library of 4.3 billion preset styles.
Photorealism and Complex Compositions
Ideogram 3.0 excels at creating detailed images, including complex spatial compositions, subtle lighting nuances, and realistic textures. This makes it perfect for generating product ads, interior designs, and portraits.

Subscription Options
Ideogram 3.0 offers flexible pricing. Users can start with a free plan, which includes 10 credits per week. Each image generation (four variations) costs 4 credits. The Plus subscription at $20 per month includes 400 credits per month, allowing users to upload custom references and hide results from the general gallery.
Ideogram 3.0 strengthens its position in the generative model market, competing with giants like MidJourney and DALL·E. Explore the updated features and pricing details to see how it can revolutionize your creative projects!
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